International Entrepreneurship Institute (IEI)
Where Entrepreneurship Meets the Real World
Where Entrepreneurship Meets the Real World
Michael Wells, PhD, is a veteran entrepreneur and educator with over 25 years of experience in the trenches. As the founder of an American INC 500 company and a long-time Professor of Entrepreneurship, he established the International Entrepreneurship Institute to bridge the gap between academic theory and the raw, often brutal reality of building a business.
Stop practicing "Startup Theater" and start operating. In this foundational IEI briefing, Dr. Wells introduces the Commitment Ladder—a rigorous discipline for moving past hypothetical business plans into market reality. Learn how to overcome the "7 Walls of Resistance" and secure the only validation that matters: a stranger exchanging hard-earned money for your solution.
The raw, first-person narrative of Arnet Corporation’s rise from the brink of bankruptcy to the INC. 500 list. This report details the "battlefield" reality of the PC revolution: facing down the IRS, surviving industry titans who threatened to "crush us like a bug," and the strategic maneuvers required to outlast better-funded competitors. An unvarnished look at the resilience required to scale a global hardware leader.
Brainstorming a viable business idea that aligns with your unique personal values is notoriously difficult—until now. Using Dr. Wells’ proprietary profiling system and advanced AI prompts, this report guides you through a "Lean Launch" sequence. From competitor analysis to cash flow projections, learn how to harness Artificial Intelligence to compress decades of entrepreneurial experience into a launch-ready venture.
The #1 killer of startups is "Product-Market Mismatch." The Fail-Proof Startup is a 7-day tactical plan designed to protect your time and capital.
This isn't a theory book—it’s an operational manual. Over seven lessons, you will use free AI tools to conduct feasibility audits, gap analysis, and real-world customer pitching. By Day 7, you will either have a validated landing page with real customer interest or the data-backed permission to pivot—before you spend a single dollar.
Includes: Lifetime access to the IEI Proprietary AI Validation Toolkit.
Intangible assets often account for over 80% of a startup’s terminal value, yet most founders leave these assets unsecured. This IEI technical briefing provides a systematic framework for identifying, categorizing, and hardening your company's proprietary IP.
Utilizing the IEI proprietary AI Diagnostic Tool, founders can bypass traditional legal friction to generate a comprehensive IP Audit—covering Trademarks, Copyrights, Patents, and Trade Secrets. This protocol focuses on "Defensive Positioning": securing the moats that attract investors and deter corporate predators.
Core Objective: Convert abstract ideas into defensible, high-value corporate assets...but only if and when it makes sense.
Artificial intelligence is rapidly reshaping industries, creating new markets, and redefining how value is created. The AI Gold Rush examines this shift through a practical lens, focusing on where real opportunities exist and how individuals can participate in them.
Rather than relying on hype or speculation, the book outlines concrete ways to identify, evaluate, and act on emerging AI-driven opportunities. From investing in early-stage ventures, including via the stock market, to developing new products and services, it provides a grounded framework for turning technological change into financial outcomes.